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Terrific Kids > Resources > Finding business sponsors

Finding business sponsors 

Where to look 

The connection

• Ask school faculty for suggestions. 
• Ask Parent Teacher Organization/Parent Teacher Association members for suggestions.
• Conduct online research and look for businesses that provide funding for community service projects. These businesses are more likely to provide support. 
• Ask Kiwanis club members for suggestions. 
• Use the Business Sponsorship Checklist to record school statistics to share with the prospective sponsor. Use this as a reference when meeting with the prospective business sponsor.

The message

• Edit the suggested business sponsor letter and mail or hand-deliver the letter along with information about Terrific Kids to the prospective business sponsor. A Kiwanis Kids brochure can be ordered from Kiwanis International.
• Call one week after sending the letter and schedule a follow-up meeting.

The meeting

• Thank the prospective sponsor for attending the meeting.
• Refer to the Kiwanis brochure and share key points about Kiwanis and Terrific Kids.
• Share information with the prospective sponsor about the benefits of becoming a Terrific Kids business sponsor.

                 Increased visibility
                 Increased business
                 Improved community image
 

• Provide examples of how the business sponsor’s name/brand will be promoted. Here are some suggested ways to promote a business sponsor within your community.
   
                   School yearbook 
                   Materials going home to parents
                   News releases sent to local media
                   Name recognition on bumper stickers

• Provide options for contributing resources to the Terrific Kids program.

                 Provide supplies for recognition events 
                 Provide refreshments for recognition parties 
                 Provide Terrific Kids T-shirts for recipients
                 Provide discount coupons
 
The follow-up

• Send a thank-you card or note to the business sponsor. 
• When sending news releases about Terrific Kids recipients to local media, mention the business sponsor’s name. If the news release is published in the newspaper, send a copy of the newspaper article with a thank-you note to the business sponsor.
• Invite the business sponsor to a Terrific Kids recognition event. Conduct a recognition ceremony to say thank you. Present the business sponsor with a gift.  The Kiwanis Store has great gift ideas.